{"title":"Lamy","description":"\u003ch2\u003eInnovative Design Meets Unrivaled Performance\u003c\/h2\u003e\n\u003cp\u003eDiscover the Lamy collection, engineered for those who demand precision, style, and enduring quality in every stroke. This range embodies advanced German engineering, transforming everyday writing into an art form.\u003c\/p\u003e\n\u003cp\u003eEach piece is a testament to sophisticated development, blending iconic aesthetics with cutting-edge functionality. The collection represents a commitment to creating writing instruments that are as reliable as they are refined, enhancing both personal expression and professional impact.\u003c\/p\u003e\n\u003cp\u003eHighlighting superior materials and meticulous craftsmanship, these pens deliver exceptional writing experiences. Key specifications include robust construction for lasting durability and ergonomic designs for supreme comfort during extended use.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrecision-engineered nibs\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eensure consistently smooth ink flow for flawless writing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDurable, high-quality materials\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eare selected for resilience and a premium feel.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eErgonomic grip sections\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eprovide superior comfort and control.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIconic Lamy designs\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eoffer a sophisticated aesthetic that stands out.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePerfect for professionals, students, and enthusiasts of fine writing tools, the Lamy collection elevates daily tasks from note-taking to important signatures.\u003c\/p\u003e\n\u003cp\u003eExplore the Lamy collection today and find your perfect writing companion.\u003c\/p\u003e","products":[{"product_id":"lamy-econ-ballpoint-pen","title":"Lamy Econ Ballpoint Pen","description":"\u003cdiv\u003e\n\u003cp\u003eThe Lamy Econ Ballpoint Pen delivers a seamless writing experience from the first stroke. Crafted from high-quality stainless steel, this pen blends durability with understated elegance for everyday use in the office, classroom, or at home.\u003c\/p\u003e\n\u003cp\u003eWith an ergonomic grip and a sleek silver-gray finish, it supports comfortable writing during long notes or professional sessions. This premium pen is designed for reliable performance, offering smooth lines and consistent ink that keeps up with fast-paced tasks—whether you're drafting reports, annotating documents, or journaling for personal reflection.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStainless steel construction for lasting durability\u003c\/li\u003e\n  \u003cli\u003eErgonomic grip for comfortable handling\u003c\/li\u003e\n  \u003cli\u003eSmooth ballpoint with reliable ink flow\u003c\/li\u003e\n  \u003cli\u003eSleek silver-gray finish adds a premium look\u003c\/li\u003e\n  \u003cli\u003eIdeal for everyday use and professional writing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe Lamy Econ Ballpoint Pen combines practical features with a refined look, making it a smart choice for students, professionals, and anyone who values quality stationery.\u003c\/p\u003e\n\u003cp\u003eAdd the Lamy Econ Ballpoint Pen to your collection and elevate your everyday writing.\u003c\/p\u003e    \u003c\/div\u003e","brand":"Axxel","offers":[{"title":"Default Title","offer_id":31513479053382,"sku":"FPP1251","price":0.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2710\/7092\/products\/132_e3a58dde-53a7-4ce2-b2b6-40edd150febd.jpg?v=1613551587"},{"product_id":"lamy-al-star-ballpoint-pen","title":"Lamy Al-Star Ballpoint Pen","description":"\u003cdiv\u003e\n\u003cp\u003eThe Lamy Al-Star Ballpoint Pen is a sleek and stylish writing instrument that elevates your everyday writing with premium design and lasting durability. Crafted from robust aluminium, this ballpoint pen delivers a balanced, comfortable feel for long writing sessions.\u003c\/p\u003e\n\n\u003cp\u003eElegant metallic anodised finish adds a refined, professional look to your desk or notebook, while the lightweight aluminium construction keeps it easy to carry.\u003c\/p\u003e\n\n\u003cp\u003eDesigned for everyday use in the office, classroom, or on the go, this pen pairs well with other Lamy writing instruments and accessories.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003e\n\u003cb\u003ePremium aluminium construction\u003c\/b\u003e: Crafted from robust aluminium for durable daily use.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eElegant metallic anodised finish\u003c\/b\u003e: A refined, professional look that resists wear.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eSleek, balanced design\u003c\/b\u003e: Designed for comfortable writing during long sessions.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eEveryday reliability\u003c\/b\u003e: A dependable ballpoint pen for daily tasks.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eAs an aluminium pen with a metallic finish, it suits the needs of everyday use and pairs well with other Lamy writing instruments.\u003c\/p\u003e\n\n\u003cp\u003eExperience smooth writing and understated style—discover the Lamy Al-Star Ballpoint Pen today.\u003c\/p\u003e    \u003c\/div\u003e","brand":"Axxel","offers":[{"title":"Default Title","offer_id":31513479708742,"sku":"FPP1186","price":0.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2710\/7092\/products\/1_92bb0bf0-f868-4cd7-83d3-617a443294b5.jpg?v=1613551582"},{"product_id":"lamy-safari-fountain-pen-b-t10bl","title":"Lamy Safari Fountain Pen T10BL","description":"\u003cdiv\u003e\n\u003cp\u003eThe Lamy Safari Fountain Pen T10BL delivers a premium writing experience. This pen blends elegant design with reliable performance for both personal and professional use.\u003c\/p\u003e\n\n\u003cp\u003eThe Lamy Safari Fountain Pen T10BL is built to last. This high-quality fountain pen is not just stylish but also durable, standing up to daily tasks with ease. Crafted from ABS plastic, it offers a lightweight feel without compromising strength. Its portable design fits comfortably in pockets, bags, or office drawers, so you can write wherever inspiration strikes. With its iconic silhouette and vibrant color, it makes a confident statement on any desk or meeting table, elevating your stationery collection.\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eDurable ABS plastic construction\u003c\/b\u003e for daily use\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eLightweight, portable design\u003c\/b\u003e for travel and office work\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eSmooth writing experience\u003c\/b\u003e that supports longer notes and documents\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eVibrant color and iconic style\u003c\/b\u003e to elevate your stationery collection\u003c\/li\u003e\n\u003cli\u003e\u003cb\u003eReliable performance for personal and professional use\u003c\/b\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eExperience a dependable writing instrument that pairs everyday practicality with premium aesthetics—add the Lamy Safari Fountain Pen T10BL to your collection today.\u003c\/p\u003e    \u003c\/div\u003e","brand":"Axxel","offers":[{"title":"Default Title","offer_id":31513479774278,"sku":"FPP1187","price":0.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2710\/7092\/products\/1234_afb1a08d-6697-475c-8459-4dab981fe30b.jpg?v=1613551594"},{"product_id":"lamy-rollerball-swift-pen","title":"Lamy Rollerball Swift Pen","description":"\u003cdiv\u003e\n\u003cp\u003eExperience a smooth, effortless glide with the Lamy Rollerball Swift Pen. This luxury writing instrument offers a refined writing experience for both professional and personal use, combining elegance with dependable performance.\u003c\/p\u003e\n\n\u003cp\u003eDesigned for professional and personal use, this rollerball pen thoughtfully balances form and function to suit a wide range of writing moments. The Lamy Rollerball Swift Pen is an elegant pen that delivers luxury writing and premium performance in a sleek, refined design, making it a must-have writing instrument for anyone who values style in their everyday routine.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003e\n\u003cb\u003eSmooth, effortless writing:\u003c\/b\u003e enjoy a refined glide with every stroke.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eElegant, sleek design:\u003c\/b\u003e a refined profile for work and life.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003ePremium craftsmanship:\u003c\/b\u003e crafted to reflect quality in every detail.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eVersatile writing instrument:\u003c\/b\u003e ideal for notes, signatures, and personal correspondences.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eExperience the fusion of luxury and practicality—add the Lamy Rollerball Swift Pen to your collection today.\u003c\/p\u003e    \u003c\/div\u003e","brand":"Axxel","offers":[{"title":"Default Title","offer_id":31513479839814,"sku":"FPP1191","price":0.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2710\/7092\/products\/123_bb4ee488-48ff-4a82-a982-af4b5f99acbb.jpg?v=1613551593"},{"product_id":"lamy-tipo-roller-ball-pen-m66bk","title":"Lamy Tipo Roller Ball Pen M66BK","description":"\u003cdiv\u003e\n\u003cp\u003eThe Lamy Tipo Roller Ball Pen M66BK delivers a refined writing experience with modern style. Designed for daily use, this premium roller ball pen blends durable construction with elegant design for professionals and students alike, from note-taking in meetings to exams and brainstorming sessions.\u003c\/p\u003e\n\n\u003cp\u003eDurable Construction: Made from high-quality ABS plastic, the Lamy Tipo Roller Ball Pen M66BK offers lightweight resilience and a compact profile that sits comfortably in hand. The balanced weight and smooth grip reduce fatigue during long writing sessions, while the reliable roller ball tip glides smoothly across the page, delivering clean, consistent lines every time.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eABS plastic body provides lightweight durability for everyday use\u003c\/li\u003e\n  \u003cli\u003eRoller ball tip delivers smooth ink flow and precise line control\u003c\/li\u003e\n  \u003cli\u003eCompact pen profile fits comfortably in pockets, notebooks, and bags\u003c\/li\u003e\n  \u003cli\u003eStylish, professional look suitable for meetings, classes, and travel\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eBring this reliable, stylish writing instrument into your daily routine—add the Lamy Tipo Roller Ball Pen M66BK to your collection today.\u003c\/p\u003e    \u003c\/div\u003e","brand":"Axxel","offers":[{"title":"Default Title","offer_id":31513481183302,"sku":"FPP1195","price":0.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2710\/7092\/products\/123_b015b261-e3a2-474a-8faf-12a83dcc09c8.jpg?v=1613551600"},{"product_id":"lamy-pico-ballpoint-pen","title":"Lamy Pico Ballpoint Pen","description":"\u003cdiv\u003e\n\u003cp\u003eThe Lamy Pico Ballpoint Pen delivers a sleek, reliable writing experience for daily tasks. With its \u003cb\u003ecompact design\u003c\/b\u003e and elegant \u003cb\u003elacquer finish\u003c\/b\u003e, this pen quietly elevates your personal style while supporting precise, effortless notes. Its minimalist profile slips into pockets and planners, making it the perfect companion for meetings, travel, or quick jotting on the go.\u003c\/p\u003e\n\n\u003cp\u003eDesigned for \u003cb\u003eeveryday use\u003c\/b\u003e, the Pico balances form and function. It offers \u003cb\u003esmooth ink flow\u003c\/b\u003e and a comfortable feel in a tiny, pocketable body, so you can write longer without fatigue. The lacquer finish adds a refined touch to a \u003cb\u003epremium pen\u003c\/b\u003e, pairing well with both professional and casual environments.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003e\n\u003cb\u003eCompact, pocketable design\u003c\/b\u003e for easy carry\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eElegant lacquer finish\u003c\/b\u003e for a premium look\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eSmooth ballpoint writing\u003c\/b\u003e with dependable ink flow\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eEveryday-use ready\u003c\/b\u003e companion for work, school, and travel\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eEnhance your daily writing with the Lamy Pico Ballpoint Pen and bring a touch of sleek, stylish efficiency to your workflow. Add it to your collection today.\u003c\/p\u003e    \u003c\/div\u003e","brand":"Axxel","offers":[{"title":"Default Title","offer_id":31513481216070,"sku":"FPP1208","price":0.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2710\/7092\/products\/2_c44adec1-8303-444c-a145-5f49aeabdc1e.jpg?v=1613551591"},{"product_id":"lamy-al-star-fountain-pen","title":"Lamy Al-Star Fountain Pen","description":"\u003cdiv\u003e\n\u003cp\u003e\u003cb\u003eThe Lamy Al-Star Fountain Pen\u003c\/b\u003e delivers a smooth, effortless writing experience for everyday use and special occasions. Crafted from naturally anodized aluminum, it offers lasting durability and a premium feel in hand. With a balanced weight and refined finish, it's comfortable in hand for long writing sessions.\u003c\/p\u003e\n\n\u003cp\u003eDesigned as a versatile, premium writing instrument, it makes a thoughtful gift pen for colleagues, graduates, or mentors. The lightweight, balanced design supports extended writing sessions without fatigue, while the anodized finish adds a touch of refined style. This makes it a reliable daily companion.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003e\n\u003cb\u003eSmooth, effortless writing\u003c\/b\u003e with steady ink flow.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eDurable anodized aluminum\u003c\/b\u003e construction for long-lasting quality.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eLightweight, balanced feel\u003c\/b\u003e that enhances comfort during extended use.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eClassic Lamy design\u003c\/b\u003e suitable for the office, classroom, or desk.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eFor collectors and professionals who value reliability, the Lamy Al-Star Fountain Pen remains a standout writing instrument—combining performance, style, and lasting value.\u003c\/p\u003e\n\n\u003cp\u003eAdd the Lamy Al-Star Fountain Pen to your collection today and elevate your daily writing with precision and grace.\u003c\/p\u003e    \u003c\/div\u003e","brand":"Axxel","offers":[{"title":"Default Title","offer_id":31513482035270,"sku":"FPP1209","price":0.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2710\/7092\/products\/12_5b07119d-3695-4884-9748-39ba87933901.jpg?v=1613551583"},{"product_id":"lamy-al-star-mechanical-pen-1","title":"Lamy Al-Star Mechanical Pen","description":"\u003cdiv\u003e\n\u003cp\u003eThe Lamy Al-Star Mechanical Pen is designed for daily writing, blending a sleek, professional look with reliable performance. The pen's body is crafted from durable, naturally anodized aluminium, delivering a long-lasting, sophisticated impression in every stroke. This mechanical pen pairs modern form with dependable function, delivering stylish writing, making it a versatile choice for students, professionals, and everyday writers alike. \u003c\/p\u003e\n\n\u003cp\u003eIts compact design keeps it portable for travel, meetings, and daily use, while its timeless, understated style makes it a thoughtful gift pen for professionals and students.\u003c\/p\u003e\n\n\u003cp\u003eDesigned by Lamy for durability and consistent performance, this pen uses a reliable mechanical mechanism and compatible refills, ensuring long-term value.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003e\n\u003cb\u003eHigh-quality aluminium body\u003c\/b\u003e, naturally anodized for durability and a sophisticated, long-lasting finish.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eCompact design\u003c\/b\u003e enhances portability, making it ideal for travel, meetings, and everyday use.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eSmooth mechanical writing\u003c\/b\u003e with a reliable refill system, delivering precise lines and clean notes.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eElegant, timeless style\u003c\/b\u003e suitable as a thoughtful gift pen for professionals and students.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eExplore it today and elevate your writing.\u003c\/p\u003e    \u003c\/div\u003e","brand":"Axxel","offers":[{"title":"Default Title","offer_id":31513482068038,"sku":"FPP1210","price":0.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2710\/7092\/products\/123_d25fb69b-16d0-43a2-9f40-ff8493359f27.jpg?v=1613551584"},{"product_id":"lamy-tipo-roller-ball-pen","title":"Lamy Tipo Roller Ball Pen","description":"\u003cdiv\u003e\n\u003cp\u003eThe Lamy Tipo Roller Ball Pen delivers a refined writing experience with its sleek, modern design. Designed for professionals and students alike, it blends style and functionality in every stroke.\u003c\/p\u003e\n\n\u003cp\u003eCrafted with a high-quality aluminium body and a smooth roller ball nib, this premium pen offers durability and a balanced weight for comfortable, everyday writing.\u003c\/p\u003e\n\n\u003cp\u003eIts balanced weight reduces hand fatigue during long writing sessions, while the matte finish resists fingerprints and wear for a consistently professional look every day.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003e\n\u003cb\u003ePremium aluminium body\u003c\/b\u003e provides durability and a refined feel.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eSmooth roller ball nib\u003c\/b\u003e delivers consistent ink flow and clean lines.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eBalanced, lightweight grip\u003c\/b\u003e supports comfortable writing during long sessions.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eColor options\u003c\/b\u003e let you choose a finish that suits your style.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eEveryday versatility\u003c\/b\u003e makes it ideal for work, school, and travel.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eExperience the precision and reliability of Lamy craftsmanship in your daily routine. Add the Lamy Tipo Roller Ball Pen to your collection today and elevate your writing.\u003c\/p\u003e    \u003c\/div\u003e","brand":"Axxel","offers":[{"title":"Default Title","offer_id":31513482133574,"sku":"FPP1212","price":0.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2710\/7092\/products\/12_cca570c6-f38c-477d-bac7-0987383b78e6.jpg?v=1613551599"},{"product_id":"safari-mechanical-pencil","title":"Lamy Safari Mechanical Pencil","description":"\u003cdiv\u003e\n\u003cp\u003eThe Lamy Safari Mechanical Pencil is built to deliver durable performance with vibrant style for everyday writing. Whether taking notes in class or sketching your next masterpiece, the Lamy Safari Mechanical Pencil keeps your ideas flowing with reliable precision.\u003c\/p\u003e\n\n\u003cp\u003eDesigned for long-lasting use, the Lamy Safari Mechanical Pencil is perfect for everyday use and features a durable construction and ergonomic grip. Its iconic triangular barrel provides comfort during extended writing sessions while showcasing premium craftsmanship, vibrant color options, and a stylish addition to your stationery collection.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003e\n\u003cb\u003eDurable construction\u003c\/b\u003e: Robust body designed for daily use.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eComfortable, ergonomic grip\u003c\/b\u003e: Triangular design reduces fatigue during long sessions.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eSmooth lead advancement\u003c\/b\u003e: Reliable, consistent writing experience.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eRefillable and versatile\u003c\/b\u003e: Uses standard leads for easy replenishment.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cb\u003eVibrant color options\u003c\/b\u003e: Express your style with bold finishes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eExperience precise, enjoyable writing with the Lamy Safari Mechanical Pencil. 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